- Step 1 - Who is your Ideal Client
- Step 2 - Understanding the psychology of meeting someone in the news feed.
- Step 3 -Creating a client journey and the supporting offers along the way.
- Facebook Ads Manager Overview
- Custom Conversions
- Audience Setup
- Step 1: Understanding the Value Ladder
- Step 2: Cold Traffic, Warm Traffic, Hot Traffic
- Step 3: How are you going to bring value
- Cold, Warm, Hot (spreadsheet overview)
- Clickfunnel Overview
- It’s not just the Facebook Ads! What is a Nurture Sequence and Why do I need one?
- How to create COPY that Converts (what are the things you HEAR your clients say to you)
- Getting Your Cold Traffic Audience Up
- Pixels For Everyone
- Creating an Ad out of an existing post
- What is Your Current cost per lead?
- Understand how much you can spend
- Set it and forget it for 7 days
- Getting Creative with Creative
- Canva Overview
- Video Audiences Update
- Audience Sequences
- The Case for Being Polarizing
- The Pitfalls of Funnels.
- Mapping Out Your Ads
- Keep that data pouring in
- Mapping out all of your ads
- Creating Warm Traffic Ads
- Making Money On Your Ads - Tripwire
- The Beauty of Look-A-Like Audience
- Exclusings - How To Exclude
- How To Create Video Ad
- How To Create Ad